My Spring/Summer AURELIA collection is finished and the photos are currently being edited- hooray! Such a relief to have completed the collection and with 20 new pieces, it’s my biggest one to date.
With previous collections I have tended to do all the photography and editing myself but have always wanted to have a proper shoot and so when my lovely friend and make-up artist, Flora Dickie, asked if I wanted to work with her and photographer, Nick Radley, I jumped at the chance!
Flora and Nick met while they were both at college and have recently combined their strengths in forming a team to do professional photo shoots. It is such an amazing idea and worked really well, making everything so unbelievably easy for me! I had put together a mood board and we discussed ideas for make up and potential models prior to the shoot. We were extremely lucky to get the gorgeous Jenny Guttridge to agree to model the hats on the day. Nick assists photographer Darren Black who was unbelievably kind to let us use his studio for the day which was fantastic.
I had such an amazing day and cannot thank Flora, Nick and Jenny enough for all their hard work. Can’t wait to get the photos back! Hoping to officially launch the new collection later this week so if you’re in need of a hat for Ascot or an upcoming wedding, definitely get in touch!
iona@ionamontgomery.co.uk : 07796444315 : www.ionamontgomery.co.uk
